To meet the growing demand for wireless POS solutions, Star Micronics is excited to introduce its WiFi Power Pack. The WiFi Power Pack is designed to make any Star LAN interface printer “wireless” in a cost effective way without a plethora of messy cables. This, in turn, enables the Star printer using the WiFi Power Pack to connect with tablets, smart phones and other portable electronic wireless devices. The included wireless router conveniently shares the wireless connection of small to medium size businesses at 150Mbps. The WiFi Power Pack’s tiny size makes it ideal for installation and is powerful enough to satisfy almost any basic wireless application requirement. The WiFi Power Pack’s compact size and consumer-friendly software setup utility makes it easy to integrate with existing Star printers. Powered by the printer’s cash drawer kick port, the WiFi Power Pack avoids an additional power outlet, eliminating the possibility of tangled cables. The WiFi Power Pack includes a DK-USB power module and a TP Link wireless router. Modular, economical, and easy to upgrade, the WiFi Power Pack is an ideal wireless solution for any end user. The WiFi Power Pack provides a flexible option to end users seeking wireless printing solutions.

NRF Forecasts 3.4% Increase in Retail Sales for 2013
-Online Sales to Grow As Much As 12% in 2013-

Washington, January 28, 2013 – The National Retail Federation released its 2013 economic forecast today, projecting retail industry sales (which exclude automobiles, gas stations, and restaurants) will increase 3.4 percent*, slightly less than the preliminary 4.2 percent growth seen in 2012. The subdued forecast comes on the heels of a holiday season that went head-to-head with Washington’s political wrangling over fiscal concerns, shifting consumers’ spending plans downward.  In the end, holiday sales in 2012 grew 3.0 percent.

Shop.org, NRF’s digital division, expects online sales in 2013 to grow between 9.0 and 12.0%. Online sales in 2012 during the months of November and December last year grew 11.1 percent.

What we witnessed during the holiday season is an indication of what we are likely to see in 2013.  Consumers read troubling economic headlines every day and look at their bottom lines at the end of the month, and they don’t like what they see,” NRF President and CEO Matthew Shay said. “Pushing fiscal policy decisions down the road will lead to even greater uncertainty, and will continue to impact consumers’ desire and ability to spend on discretionary items. The administration and congress need to pursue and enact policies that lead to growth and economic expansion, or it could be another challenging year for retailers and consumers alike.”

“Retailers will compensate for the drag on household spending this year by managing inventories and focusing on providing value for their shoppers through unique promotions in stores and online and exclusive product lines,” continued Shay.  

A number of factors contributed to NRF’s 2013 economic forecast, including:
•    Employment: The labor market continues its modest recovery but 2013 is not expected to result in meaningful acceleration in growth. As of December 2012, the unemployment rate has held steady for the last two months at 7.9 percent. Retailers on average employed 150,000 more workers in 2012, and the industry remains one of the biggest employers in the world.
•    Income growth: Consumers are constrained by modest growth in income, and recent legislation passed in January increased payroll taxes for millions of workers, further limiting and Americans spending decisions.  
•    Housing: NRF expects the housing sector to continue to improve and the fundamentals for growth to see continued gains in 2013.
•    Inflation: Price pressures continue to be contained.  NRF expects the Consumer Price Index to increase 1.9 percent in 2013, below the 2.1 percent increase in 2012.
•    Consumer confidence: Current consumer attitudes are likely weighed down because of the handling of the fiscal cliff and the increase in payroll taxes. We expect confidence to improve as the pace of the recovery accelerates in the second half of 2013.   

“While it’s too early to know the full effect of higher payroll taxes, there’s no question that many consumers will feel some kind of impact from the change in their paychecks,” said NRF Chief Economist Jack Kleinhenz. “That said, consumers have in the past shown a resiliency in the face of uncertainty, and we expect those impacted to adjust to smaller budgets by trading down or simply cutting back on certain items. Overall we foresee some improvements in the second half of the year should the outlook for job creation and income growth improve.”

As the world’s largest retail trade association and the voice of retail worldwide, NRF represents retailers of all types and sizes, including chain restaurants and industry partners, from the United States and more than 45 countries abroad. Retailers operate more than 3.6 million U.S. establishments that support one in four U.S. jobs – 42 million working Americans. Contributing $2.5 trillion to annual GDP, retail is a daily barometer for the nation’s economy. NRF’s Retail Means Jobs campaign emphasizes the economic importance of retail and encourages policymakers to support a Jobs, Innovation and Consumer Value Agenda aimed at boosting economic growth and job creation. www.nrf.com.

*  Retail industry sales according to NRF include most traditional retail categories including auto parts and accessories stores, non-store categories, discounters, department stores, grocery stores, and specialty stores, and exclude sales at automotive dealers, gas stations, and restaurants.

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Star Micronics, Ltd. is proud to announce the latest advancement in its portable printer line, the SM-S220i Bluetooth printer compatible with the Apple iOS devices.